GoCarer is a branding project for a company specialize in providing care and therapy for children on the autistic spectrum. Their aim is facilitating independence, and improving the lives of Individuals on the autism spectrum and their families. 

In the brand, for the BTC area, we look for a charming and friendly look to invite the families to explore more about how GoCarer can help and implement the lives of their children.

GoCarer also needs to target other institutions to collaborate with the global Autistic community, such as schools, hospitals, associations, charities... Therefore, for their BTB area, we look for a more technical formal look to transmit the seriousness and compromise GoCarer has with their projects.